Prepared For:
(Dealer Name)
A closer look at your current online inventory, what we're seeing, and where we see an opportunity to improve.
Vehicle Merchandising Score: X / 100
Quick Stats
Avg. Photo Count: X
Inconsistencies Observed: X
Listings With No Photos: X
Total Inventory: X
What We Found:
Coverage - X%
Most inventory has complete exterior coverage, but several listings lack consistent interior or feature photography.
Consistency - X%
Multiple framing and sequencing styles are currently being used across inventory.
Presentation - X%
Overall presentation is strong, with opportunities to create a more uniform dealership-wide standard.
The Opportunity:
Standardizing the photography process across your inventory could improve listing consistency while reducing the variability created by different photographers, locations, and capture methods.
-
Flexible, expert advice when you need it. Book hourly support across a range of topics—from planning to problem-solving. This focused consultation will help clarify your goals, map out next steps, and identify opportunities for growth.
-
Flexible, expert advice when you need it. Book hourly support across a range of topics—from planning to problem-solving. This focused consultation will help clarify your goals, map out next steps, and identify opportunities for growth.
-
Flexible, expert advice when you need it. Book hourly support across a range of topics—from planning to problem-solving. This focused consultation will help clarify your goals, map out next steps, and identify opportunities for growth.
-
Flexible, expert advice when you need it. Book hourly support across a range of topics—from planning to problem-solving. This focused consultation will help clarify your goals, map out next steps, and identify opportunities for growth.
Photo Comparison:
Similar vehicle. Same objective. Different merchandising standard.
Mohawk Chevrolet
The Flywheel Standard
What’s Changed?
Composition
Vehicle placement and visual balance.
Consistency
Repeatable framing and angle.
Presentation
Cleaner, more intentional visual hierarchy.
Coverage
A standardized sequence designed around the shopper.
Why This Matters:
One vehicle is easy. Consistency across 100 is the challenge.
A single well-photographed vehicle doesn't create a merchandising operation.
The value comes from applying the same standard repeatedly—regardless of vehicle type, salesperson, location, or day of the week.
Process Recommendations:
-
Flexible, expert advice when you need it. Book hourly support across a range of topics—from planning to problem-solving. This focused consultation will help clarify your goals, map out next steps, and identify opportunities for growth.
-
Flexible, expert advice when you need it. Book hourly support across a range of topics—from planning to problem-solving. This focused consultation will help clarify your goals, map out next steps, and identify opportunities for growth.
Let's Talk About What We Found.
We'd like to spend 15 minutes walking through the Snapshot with you and discussing how your current merchandising process works.
No sales presentation. No obligation.